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Case Study: Social Media Application

Talky is a social media platform that allows users to be able to create accounts, post, comment and delete comments and update comments. Users can also like posts. A post can contain an image or just a message.

Background

Talky emerged from a vision to create a vibrant and user-friendly social media platform that goes beyond traditional networking. The project was conceived to provide users with a dynamic space for meaningful interactions, fostering connections through engaging features.

Project Objectives

  • Foster active user engagement through intuitive features.
  • Ensure secure user authentication and protect user data.
  • Enable users to create diverse posts with text or images.
  • Increase daily active users, post interactions, and time spent on the platform.

Project Challenge

The development and deployment of Talky as a comprehensive social media platform present several challenges that require strategic planning and careful execution:

  • Scalability: Ensuring that the platform can seamlessly scale to accommodate a growing user base while maintaining optimal performance.
  • Security and Privacy: Safeguarding user data and ensuring robust security measures to prevent unauthorized access.
  • User Engagement: Encouraging consistent user engagement and preventing user attrition over time.
  • Complex Comment Hierarchy: Managing and displaying a hierarchical comment structure with up to two levels of comments (comment and sub-comment).
  • Optional Features Integration: Successfully integrating optional features like OTP-based login and friend tagging without compromising the platform's stability.

Solutions

Scalability: Implement a cloud-based infrastructure that allows for easy scaling based on user demand.

Security and Privacy: Employ HTTPS to encrypt data in transit and ensure secure communication.

User Engagement: Introduce gamification elements such as badges, rewards, or user achievements to incentivize engagement.

Complex Comment Hierarchy: Design an intuitive and user-friendly interface for managing and displaying comment hierarchies.

Optional Features Integration: Integrate optional features incrementally, starting with a small user group for testing.

Conduct thorough testing at each integration phase to identify and address any issues.

Tech Stack:

Results

Talky is a social media platform that allows users to be able to create accounts, post, comment and delete comments and update comments. Users can also like posts. A post can contain an image or just a message.

20%

Scalability

Achieve 20% reduction in latency during peak usage.

100%

Security and Privacy:

Report 100% compliance with data protection regulations.

90%

User Notification System

Receive a 90% satisfaction rate from users regarding the notification system.

Client Testimonials

Talky has truly transformed the way we connect and engage online. The user-friendly interface and engaging features have made our social interactions more dynamic and enjoyable. Kudos to the Talky team for creating such a fantastic platform!
Emily
I feel secure using Talky, knowing that my data is protected. The emphasis on security and privacy is evident, and it's reassuring to be part of a platform that takes user safety seriously.
Sarah

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